SynopsisThis self-paced, undergraduate course will give you an introductory overview of how companies can develop customer loyalty and address personalized customer needs. You will apply concepts learned to real-world scenarios and learn how to recapture previous customers and acquire new ones through effective relationship-building strategies. Online communication tools and call center strategies will also be examined.
EARNING COLLEGE CREDIT FOR THIS COURSE:
College credit is not currently available for taking this course.